News and drill-downs about Data, MarTech, and Customer Analytics.

Why and How to Save Your Google Universal Analytics Data - BitBang

15 March 2024

Why and How to Save Your Google Universal Analytics Data

Discover why owning Digital Data is crucial for strategic data analytics and digital marketing.

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Google Consent Mode v2: The Impact on Digital Analytics and Campaigns - BitBang

28 February 2024

Google Consent Mode v2: The Impact on Digital Analytics and Campaigns

Companies upgrading from Google Ads to Google Consent Mode v2 should evaluate the impact of this switch.

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Customer Data Platform: Build It, Buy It or Compose It? - BitBang

21 November 2023

Customer Data Platform: Build It, Buy It or Compose It?

The Customer Data Platform Institute introduces a course on three methods for adopting a CDP.

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BitBang and Databricks - BitBang

20 November 2023

BitBang and Databricks

Since 2018, BitBang and Databricks have partnered to address innovative Data & AI use cases.

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Clearbox AI and BitBang: New Partnership - BitBang

08 November 2023

Clearbox AI and BitBang: New Partnership

BitBang has partnered with Clearbox AI to enhance AI and Analytics projects using synthetic data.

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Contentsquare Interviews BitBang - BitBang

16 October 2023

Contentsquare Interviews BitBang

Contentsquare interviewed BitBang’s CEO, who spoke about what makes our partnership so special.

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Synthetic Data: Generative Artificial Intelligence at Work - BitBang

18 September 2023

Synthetic Data: Generative Artificial Intelligence at Work

GenAI is a key 2023 trend, with synthetic data generation as a promising but underexplored application.

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20 Years of Data and Digital - BitBang

30 July 2023

20 Years of Data and Digital

In July 2023 BitBang celebrated 20 years in business. Learn about the company’s unique vision.

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